Starting several days ago, Salon.com is hoping some users will pay $30 per year for ad-free pages. These pages will 1 users the ads, and give more 2 including extra columns, and audio downloads of F. Scott Fitzgerald short stories. 3 , users could continue to use the free site --- 4 bigger, louder ads put on the web to 5 the perceived ineffectiveness of 6 banner ads on the tops of Web pages.
7 , with the exception 8 The Wall Street Journal, which also 9 Web ads, paid Internet sites have been unsuccessful. 10 , an industry analyst believes the choice between a traditional site and an ad-free subscription site may become a 11 in coming months, 12 large interactive ads replace or 13 traditional banner ads and demand more attention 14 Web users. “My prediction is that as these interactive ads are 15 and put on these sites, because they’re more undesirably noticeable , people will be more 16 to paying for content that is ad-free,” says Denise Garcia, research director for media at Gartner, Inc.
Salon, an economically sick Web magazine, has had to lay 17 about a third of its staff in recent months. It hopes the 18 will bring 19 much-needed revenue, but does not see it as a sure method to 20 make the site profitable, a spokesman says.
1. A) provide B) spare C) give D) bring
2. A) personalities B) characters C) marks D) features
3. A) Or B) However C) Though D) Therefore
4. A) except B) despite C) although D) and
5. A) protect B) combat C) increase D) contradict
6. A) later B) latter C) current D) formal