M: Here are the leads from last week's exhibit as a trade show. There are about forty or so that are hot. You should contact them immediately,in the next twenty-four hours if you can. The rest are categorized according to potential and interest.You can see we've got our hot stack, our warm stack, our lukewarms, and our cold but not dead stack.
F: Haha... please don't tell me you've got a dead stack. I hate making cold calls...
M: Don't worry, most of the leads on mildly interested, if not strongly interested. We've just got to make sure the Hot ones are contacted right away. And even the contacts that for what ever reason aren't prepared to make an order now, they might be interested in the future.Please be conscanciouss about getting a hold of everyone of these leads. We've spent a big chunk of marketing budget to find these people.I don't want our investment to go down the drain.
F: Don't worry, I've gotchya covered.
