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Billed as a cross between "Out Of Africa" and "Gone With The Wind," the nearly three-hour romantic adventure with home-grown Hollywood stars Nicole Kidman and Hugh Jackman is reported to have cost Rupert Murdoch's 20th Century Fox about 130 million U.S. dollars.
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Actors Nicole Kidman and Hugh Jackman (R) are shown in a scene from director Baz Luhrmann's new film "Australia" in this undated publicity photograph released on Nov. 11, 2009. Luhrmann's 130-million U.S. dollars epic film "Australia" is due to make its world premiere in Sydney on Tuesday -- but the director says he has not finished it yet. |
Geoff Brown, executive director of the Screen Producers' Association of Australia, said the industry hoped director Baz Luhrmann's film draw in investors and lure moviegoers back to Australian movies after a string of bleak, box-office flops.
"This is a truly cinematic film, a real epic, filmed in 1940s style. We just haven't had the opportunity to show our wares on this scale before," Brown told Reuters.
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Actors Nicole Kidman is shown in a scene from director Baz Luhrmann's new film "Australia" in this undated publicity photograph released on Nov. 11, 2009. |
Tourism Australia has spent 50 million Australian Dollar (32 million U.S. dollars) on an advertising campaign and promotions linked to the film, aiming to make Australia a coveted destination as the global financial crisis hits tourism, as "Crocodile Dundee" did in the 1980s.
The campaign received a major boost last week when influential U.S. talk show host Oprah Winfrey described it as "the best movie I've seen in a long, long, long, long time."