Sun Haidi, deputy director of the marketing department of group buying website Nuomi.com, says she has witnessed great changes in the group buying industry over the past couple of years.
"Group buying websites have undergone great changes over the past six months, the number of websites has decreased by 40 percent. Even those that are listed as top-ten players have also undergone big changes. Some of them have been eliminated from the top-ten list."
According to a group buying website search engine, there were nearly three-thousand group buying websites still active in China by the end of May-equal to the number in 2011. Nevertheless, about 2,000 local group buying websites have shut down over the past several years.
