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What's going on? Fans of the Internet, thanks for being here again with The Score on cnnMoney.com. So here’s the deal. I want everyone to take a look at this jersey, because I promise it's something that you have never seen so far in the United States. We're used to teams having their team name on the jersey. This is the first time you're gonna see in the WNBA, a corporate logo, corporate name in place of the team's actual name. Here to break that down for us is Jay Parry, President and COO of the Phoenix Mercury. Thanks for being here.
Absolutely, thank you, Ian.
When you look at this, it's definitely different. We don't see much of this in the United States. We do see it overseas. When you look at this from a team's perspective, at any point do you feel like as a team you've sold out at all?
Not at all, in fact, the opportunity to bring in a corporate partner and work with them on, in this case a three-year commitment, and really promote their brand along with ours, we think it's gonna increase the brand awareness of both. And in talking with our players who are gonna be wearing the jerseys, they are excited about it. They are ready to embrace it and run with it.
It's interesting. I say sell out, and I say it has a negative condescension to it. And that stigma is all across United States when we see corpo